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Why Your SMB Should Invest in Video Conferencing

May 13th, 2008 by Video Conferencing Expert

Why are SMBs investing in video conferencing? Here are some of the key benefits to integrating online video conferencing into your business model:

Travel cost savings: Not only do businesses save on airfare costs, but also on hotels, meals, phone charges and other incidental expenses which are easy to identify and track.

Productivity:
Employees who are not standing in airport security lines or delayed at airports can be more productive. Employees also don’t get worn out by the mental and physical drain that traveling can cause.

Enhanced customer relationships: Video conferencing can enhance customer service and relationships through increased “face-time.” Meeting by video conferences can project a large-company image to customers regardless of the number of employees.

Team Building: Increased “face-to-face” time among dispersed team members within a company leads to a stronger sense of familiarity, community and loyalty than traditional teleconferencing, and can make midsized companies feel more intimate. This may seem hard to value, but consider the cost of replacing valued employees and training their replacements.

Timeliness: Businesses are able to schedule important meetings on short notice and make decisions faster, increasing the efficiency of operations and processes.

Posted in Connecting People, Investment    Closed

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